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Friday, July 17, 2009

Haagen-Dazs: Summer Soiree

Haagen-Dazs, one of Malaysia's premium ice-cream brand happened to be one of Pat-Lin's client. Throughout my time there, I helped them organize a fashion show which was due to be held on the 16th of July but because I stopped work on the 10th, I was unable to help them finish the project.

Fortunately enough, my supervisor Regina still invited me back for the event. The event is a launching of a new flavour, Apricot & Cream. What makes this flavour special is its inspiration, Fashion!...Each Apricot & Cream flavour will come in 15 different designs with elements of fashion a.k.a "Fashion on a plate".








Since the flavour is inspired by fashion, it is only necessary that Haagen-Dazs have a fashion show as well. The theme was summer and there were 15 models on display which is purely because Haagen-Dazs is also celebrating its 15th year in business within Malaysia.









Me with the emcee of the night, Daphne Iking:



Debbie, Me and Jasmine ( Pat-Lin)







Me & Cindy (Pat-Lin)






Reggie & Me (My Pat-Lin supervisor)








Patricia & Me ( Pat-lin's managing director)









Me & Jellooo ( My teman for the evening)




All in all the event was a success. Over 40 media/ publication turn up excluding famous bloggers like Josh Lim & the girl who is Kenny Sia's good friend (can't remember her name). The ice-cream tasted good, the models look "summery" and most of all, everybody enjoyed themselves.
(The Living Legend is sad that Hunny Madu did not make it to Shout Awards but happy to see Marion Caunter)







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